How to Memorize Your Presentation: Complete Guide to Stress-Free Speaking
Your heart is racing. Palms sweaty. You’re about to present to 50 people, but there’s one terrifying thought consuming your mind: “What if I forget
Your Brand, Marketing,
and Sales Are Fighting Each Other
I turn the Chaos Into a System.
Trusted by brands that demand results
I'm Nir Zavaro, the business storyteller and creator of The Business Catcher, a method I've spent 20 years refining while building brands, running businesses, and teaching worldwide. I work with B2B enterprise and mid-market companies to align their brand, messaging, marketing, and sales into one unified system that scales
Most B2B Companies
Are Throwing Money at Symptoms,
Not the Problem
You’re spending on marketing that doesn’t convert. Your sales team can’t articulate value consistently.
Your brand messaging changes depending on who’s talking. The real issue? Your brand, messaging, customer journey, marketing, and sales aren’t connected. They’re working against each other instead of together.
The result: wasted budget, inconsistent results, and growth that stalls the moment you try to scale. There’s a better way.
Brand Character
Your brand character doesn't get built in isolation—it emerges as we fix what's broken.
We learn how your brand behaves, thinks, and talks as we go. I'll be your brand guardian.
Messaging Framework
What do you actually do? How do you achieve what you claim? Who is your ideal client? We answer these questions and create messaging that's clear, consistent, and competitive.
Customer
Journey
Map where leads drop off and help your brand say the right thing at the right moment, always. Planning each step increases revenue quickly with the funnel you already have.
Marketing
Streamline what's working, cut what's not. Better marketing isn't about doing more. It's about creating consistency that reinforces one story and drives measurable ROI.
sales
When your sales team lacks consistency and the right pitch, you lose deals. We align their messaging, equip them with the right stories, and shorten sales cycles with clear KPIs.
6 Days. 6 Fixes. One System
Sign up and get my 6-day email sequence. One practical tip each day to immediately improve your brand, messaging, marketing, or sales. Start seeing results by the end of the week.
TWO WAYS TO WORK TOGETHER
Storytelling is just a great buzzword we all hear all the time. Nir’s workshops will take you on a journey. Interactive, Fun and educational, in each session, the audience will learn how to become better storytellers. You will get to write, test and learn on the spot. You will leave the session a better storyteller, a better brand, a better person, than when you came in.
Workshops & Keynotes
With experience speaking in 30+ countries, my interactive workshops change the way teams and managers work. And if you want inspiring and entertaining keynotes, I’m happy to talk and offer the best fit.
Popular workshops:
- The Business Catcher – Learn the full method in an intensive, hands-on session
- F*ck the Slides – Master the art of pitching using storytelling and writing
- Brand Character Workshop – Build a brand character your team can talk to
- Marketing Like a Champ – Produce 100+ pieces of content per month without a huge team
Perfect for:
- Company leadership retreats and training
- Entrepreneurial organizations (EO chapters worldwide use my content)
- Conference keynotes that deliver actionable frameworks
- Teams that learn by doing, not just listening
Full Business Catcher Implementation
Work directly with me to align your brand, messaging, and sales into a scalable storytelling system. This is ongoing consulting for B2B companies ready to eliminate chaos and grow with clarity.
Perfect for:
- Enterprise and mid-market B2B companies looking to grow
- Organizations with improved sales as a priority
- Teams tired of disconnected marketing and sales efforts
- Leaders who want one cohesive way to measure and grow
What you get:
- Complete brand character development
- Customer journey mapping and messaging framework
- Marketing and sales alignment
- Implementation roadmap with measurable KPIs
Depending on your needs, I bring in specialists to ensure execution excellence across video, tech, and other needs up to a full marketing team when needed.
The Business Catcher
F*ck the slides workshop
Marketing workshop
The Business Catcher
A brand is much more than a logo and a color scheme.
It should be more than just core values; it should have a distinct personality.
The main character in a story has a reason for doing things the way they do. A motivation to keep going that is shaped by life experiences, ideas, and beliefs.
In today’s world, we are still creating brands to meet our needs, when the opposite should be true. We should create brands because we want to serve.
In this one-of-a-kind workshop, we will learn how to design brands that will sit next to you in the meeting room.
What will we be working on?
-
We’ll figure out where the brand came from, just like in books and movies.
-
We’ll talk about character development and the differences between 2D and 3D characters.
-
We will learn how to incorporate core values that are more than just words.
-
We will define how our brand speaks and walks, as well as which language best suits it.
-
What drives our brand’s personality, why is it inspiring, and why should others follow? (employees, managers, vendors, investors).
-
Characteristics and style – how a brand could look.
-
Case studies from the business world – let’s put your brand to the test.
A brand is much more than a logo and a color scheme.
It should be more than just core values; it should have a distinct personality.
The main character in a story has a reason for doing things the way they do. A motivation to keep going that is shaped by life experiences, ideas, and beliefs.
In today’s world, we are still creating brands to meet our needs, when the opposite should be true. We should create brands because we want to serve.
In this one-of-a-kind workshop, we will learn how to design brands that will sit next to you in the meeting room.
What will we be working on?
- We’ll figure out where the brand came from, just like in books and movies.
- We’ll talk about character development and the differences between 2D and 3D characters.
- We will learn how to incorporate core values that are more than just words.
- We will define how our brand speaks and walks, as well as which language best suits it.
- What drives our brand’s personality, why is it inspiring, and why should others follow? (employees, managers, vendors, investors).
- Characteristics and style – how a brand could look.
- Case studies from the business world – let’s put your brand to the test.
F*ck the slides workshop
f*ck the slides
We all tell stories, all the time. Everyone is a storyteller, sadly most people are not good storytellers. But they can and should be.
When looking to raise money, sell, and market better, most struggle.
Nir has spent the last three years refining his method. F*ck the Slides works, everyone can practice, everyone should. His plan now is to bring it to the masses, teach as many people as he can, helping them do it by themselves.
Learn how to create, measure, and share your stories in a completely new way. Attract the right investors, and the right clients, be compelling before you start designing anything. Better yet, be compelling when you don’t have any slides behind you.
What will we be working on?
-
A simple four step methodology you can practice.
-
A winning talk starts with 60 words – that’s it
-
Creating a 3 minute pitch that opens doors
-
How to conduct shorter, more efficient meetings
-
A simple proven method that helps raise millions of dollars
f*ck the slides
We all tell stories, all the time. Everyone is a storyteller, sadly most people are not good storytellers. But they can and should be.
When looking to raise money, sell, and market better, most struggle.
Nir has spent the last three years refining his method. F*ck the Slides works, everyone can practice, everyone should. His plan now is to bring it to the masses, teach as many people as he can, helping them do it by themselves.
Learn how to create, measure, and share your stories in a completely new way. Attract the right investors, and the right clients, be compelling before you start designing anything. Better yet, be compelling when you don’t have any slides behind you.
What will we be working on?
- A simple four step methodology you can practice.
- A winning talk starts with 60 words – that’s it
- Creating a 3 minute pitch that opens doors
- How to conduct shorter, more efficient meetings
- A simple proven method that helps raise millions of dollars
Marketing workshop
The old marketing is dead
The old marketing is dead, long live the new marketing for 2025
We know we need to do more marketing, we understand the world needs to hear us but most of us have no idea, what to say, how make ir or where to show it.
we feel we must be everywhere at all times. There is so much going on in video, audio, long form or short form, horizontal with 4K that we simply can’t keep track.
It’s time we stop doing what we’ve always done and go all in, with less effort, a better plan and do what we know best, our business done right.
What if you could do all of this without assembling a large, expensive marketing team?
Marketing like a champ is a three-hour practical workshop that will take your marketing to the next level.
More about Nir
Nir has built media houses for brands in Israel and around the world, including the EO Europe Media House, which debuted this year.
During GLC 22, he kicked off the EO MCC track with this workshop, teaching the communications chairs how to make the most of the content they have.
Currently, 16 EO chapters throughout Europe are participating in content creation.
In 2023, the Media House project will go global.
What will we be working on?
-
How to Produce More Than 100 Pieces of Content Per Month
-
What will we discuss, and how will we plan?
-
Everything we need to collect, create, and how to distribute.
-
Which tools, time, and manpower are required to achieve success?
-
Why is marketing never a single point of contact, and how can you take use of this?
-
Displaying your marketing everywhere, all the time.
The old marketing is dead
The old marketing is dead, long live the new marketing for 2025
We know we need to do more marketing, we understand the world needs to hear us but most of us have no idea, what to say, how make ir or where to show it.
we feel we must be everywhere at all times. There is so much going on in video, audio, long form or short form, horizontal with 4K that we simply can’t keep track.
It’s time we stop doing what we’ve always done and go all in, with less effort, a better plan and do what we know best, our business done right.
What if you could do all of this without assembling a large, expensive marketing team?
Marketing like a champ is a three-hour practical workshop that will take your marketing to the next level.
More about Nir
Nir has built media houses for brands in Israel and around the world, including the EO Europe Media House, which debuted this year.
During GLC 22, he kicked off the EO MCC track with this workshop, teaching the communications chairs how to make the most of the content they have.
Currently, 16 EO chapters throughout Europe are participating in content creation.
In 2023, the Media House project will go global.
What will we be working on?
- How to Produce More Than 100 Pieces of Content Per Month
- What will we discuss, and how will we plan?
- Everything we need to collect, create, and how to distribute.
- Which tools, time, and manpower are required to achieve success?
- Why is marketing never a single point of contact, and how can you take use of this?
- Displaying your marketing everywhere, all the time.
Ready to Stop the Chaos?
Most brands don’t know what they don’t know. Whether you need a full transformation or want to start with a workshop, let’s talk.
Stories, ideas, and tips about marketing, sales and brands.
From time to time, I like to share my thoughts and ideas.
Your Pitch Isn’t About You, It’s About Your Audience
Think you’re trying to pitch your business, your idea? Wrong. Think again. You are trying to pitch TO an audience. A s an entrepreneur, one
Why is My Pitch Failing? It’s the Slides, Stupid!
Failure is frustrating, especially if you don’t understand where it’s coming from. Guess what? It’s probably your slides. I n today’s world, it is very